What is AADE? What is the program focus?

Modified on Mon, Mar 4 at 11:03 AM

The Associate of Arts in Digital Entrepreneurship (AADE) is an undergraduate program offered by the Faculty of Management and Development Studies of the UP Open University.


It is designed to prepare students for baccalaureate studies but at the same time equip them to become digital entrepreneurs or prepare them for employment or careers in a broad range of professions in enterprises, corporations, public and non-government organizations through specialization courses. 


The AADE follows Republic Act No. 10647 otherwise known as the Ladderized Education Act of 2014, which aims to strengthen the transition between Technical-Vocational Education and Training and Higher Education. It is in sync with Republic Act No. 10968 or an act institutionalizing the Philippine Qualifications Framework (PQF).


Program Goals

The AADE program aims to develop graduates who are able to:

  1. Demonstrate creativity, innovation and uprightness in discovering, managing, scaling, and transforming business ideas, assets, products,  services and key components into digital ;
  2. Demonstrate entrepreneurial attitudes which integrate business ethics, cultural sensitivity, ecological principles, and social responsibility in the digitally adept enterprise; and 
  3. Operate and adapt in a digitally networked and rapidly changing business environment.

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